Marketing built the way
it should have always been.
GP Marketing is a founder-led digital marketing agency based in Dunedin, New Zealand. We work exclusively with small and medium businesses who are serious about growth — and want a team that is too.
We got tired of watching great businesses get average results.
The big agencies were taking retainers, running generic campaigns, and presenting vanity metrics in 90-slide decks. Meanwhile, the business owners we knew were working harder than ever with nothing to show for their ad spend.
So we built something different. GP Marketing was founded on a simple idea: treat every client like the only client. Founder-led strategy, proprietary targeting technology, and a team that actually cares whether the numbers move.
We built the GPm Algorithm — our in-house cross-platform scoring model — because we wanted NZ businesses to have the same targeting edge as companies spending 10× more. It works. Our clients see it in their pipeline.
Principles we don't compromise on.
Founder-led
You work directly with the people who built GP Marketing — not account managers or offshore teams. Your strategy is set by the same people executing it.
Results over vanity metrics
Likes don't pay the bills. Every campaign is tied to real outcomes — leads, bookings, sales. We track what matters and report it honestly.
Transparent by default
Real-time Looker Studio dashboards (coming soon), plain-English reporting, and clear minimum terms with no hidden fees. You'll always know exactly where every dollar goes.
Built for New Zealand
We understand NZ consumer behaviour, seasonal patterns, and local market dynamics. No copy-paste global playbooks — everything is built for your market.
The people behind your results.
GP Marketing Founding Team
Strategy · Creative · Paid Ads
Based in Dunedin, we started GP Marketing because we saw too many small NZ businesses getting burned by big agencies that treated them as an afterthought. We built the GPm Algorithm, an in-house targeting model that gives founder-led businesses the same data edge as companies with 10× the budget.
Let's build something that actually works.
Free 30-minute strategy call. No pressure, no jargon. Just a straight conversation about what your business needs.